During this webinar, we will demonstrate how you can use various digital marketing techniques to boost your sales. These techniques include search engine optimization, social media marketing, email marketing, pay-per-click advertising, content marketing, video marketing, PR marketing, mobile marketing, and analytics and measurement, as outlined in this book. By applying these strategies, you can effectively reach your target audience and achieve your business goals with digital marketing for your black-owned business.

In addition to these topics, we will also cover specific challenges and opportunities faced by black-owned businesses in the digital space. This will include discussions on overcoming biases and stereotypes, building a strong online presence, and connecting with customers and clients in a virtual environment. By addressing these issues, your business can gain a deeper understanding of the unique challenges and opportunities faced by black-owned businesses in the digital marketing world, and develop strategies to overcome these challenges and succeed.

This workshop-style presentation will involve your active participation, so come prepared with your book and ready to develop a customized action plan for using digital marketing to expand your black-owned business.